There are many discussions about the real meaning what it is to Chicano. Many Latin American/Indigena people have experienced the same struggle, prejudice, and obstacles.
We continue to make noise, create space and be unapologetically proud of everything that makes us who we are. Not only do we celebrate our Indigenous roots, but we amplify nuances of our community of Chingones that share talent, goals, and beauty as Chicanos.
“de aqui y de alla”.
Chicano Elegance unites people from coast to coast, especially west coast neighborhoods/barrios that were created by immigrants who share not only struggle, but also food, music, culture, and slang.
Through an immersive event, that celebrates a rich subculture, we continue to make noise, create space and be unapologetically proud of everything that makes us who we are. Not only do we celebrate our Latinidad & Indigenous roots, but we amplify nuances of our community of Chingones that share talent, goals, and beauty as Chicanos, “de aqui & de alla”.
Meet the Chicano Elegance Foundation team, who have equal unparalleled passion and expertise.
Founder - CEO
Elvira Zamora
is a multi-hyphenate creative merging fashion and philanthropy. Born in Peru and raised in Los Angeles, she proudly identifies as a Valley Girl and began her creative journey in the San Fernando Valley. Through her work, Elvira challenges the idea of fashion as superficial, using it instead as a vehicle for cultural expression and community impact. This vision led her to create Chicano Elegance, a fashion gala rooted in cultural pride and representation for brown, Indigenous, and Chicano voices. A relentless creative and community advocate, Elvira continues to push boundaries while encouraging authenticity, intention, and growth.
Board Members
Board Member
SUS
Sus, also known as Vadiostar, is a San Bernardino native, cultural leader, respected community organizer, and entrepreneur who blends street culture with hip-hop history. As the city’s first Mexican American hip-hop gold-recording artist, he helped elevate representation and open doors for future generations of Latino artists. Sus has partnered with various organizations and brands and has organized of Navidad en el Barrio, an annual community-driven Christmas event that supports families in need and fosters unity on the city’s Westside. As an entrepreneur, he is a co-founder of Groove Records, Space Boogie Music, PureUnkut Records, and PureUnkut Cerveza, extending his influence beyond music into business and culture. Grounded in loyalty and lived experience, Sus is known for bringing people together and ensuring his community remains at the center of the spotlight.
Independent Fashion Producer
Jhen De Webb
Jhen De Webb is an independent fashion producer, public relations representative, and marketing strategist with over seven years of experience across fashion, entertainment, and media. Beginning her career as a curve model, she gained firsthand insight into the industry that now drives her commitment to advocacy and authentic representation. Webb has produced runway shows, editorial campaigns, fashion weeks, and high-profile cultural events — coordinating talent, developing creative direction, and managing the behind-the-scenes logistics that bring fashion to life. In PR, she has represented designers, artists, and brands, leading media outreach, brand positioning, and campaign development that connects creatives with the audiences they deserve. A dedicated advocate for diversity and inclusion, Webb uses her platform to champion the curve model community, body diversity, and LGBTQ+ representation in spaces that have historically lacked both. Her industry perspective — shaped by experience on both sides of the camera — allows her to approach every project with empathy, strategy, and cultural awareness. Today, Jhen De Webb continues to help creatives, brands, and cultural movements gain the recognition they deserve while pushing fashion toward a more inclusive and forward-thinking future.
Board Member
Mario Pedroza
Mario Pedroza is the creator and host of El Show del Desmadre NJ Podcast, where he blends humor, cultural insight, and unfiltered conversation to create a space where the community feels seen and heard. Known for his sharp perspective and natural charisma, Necio covers everything from relationships and personal growth to social issues, all with honesty and a signature comedic touch. A proud community voice, he also serves as part of the Mexican Community Leaders with the Mexican Council of New Brunswick, New Jersey.
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There are many discussions about the real meaning of what it is to be Chicano. Many Latin American/Indigena people